Stop Wasting Money on Google Ads
Running Google Ads without the right strategy can feel like pouring money into a black hole. Many advertisers spend thousands every month but see little to no return — and most of the time, it’s not because Google Ads doesn’t work. It’s because the campaigns aren’t optimised correctly. If your clicks aren’t converting, it’s time to rethink how you manage your bidding, keywords, and audience targeting. Every click should count — and when it doesn’t, you’re paying for traffic that doesn’t deliver results. Watch this quick YouTube Shorts video for a clear breakdown: Common Google Ads Mistakes That Waste Budget Unoptimised Bidding Strategies — Many advertisers rely on default bid settings or automated bidding without understanding how it affects conversions. This can cause you to overspend on unprofitable clicks. Wrong Audience Targeting — If you’re targeting too broadly or not using negative keywords, you’ll attract irrelevant clicks that drain your ad budget. Sending Traffic t...